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Inspiración

Articulo
Impacto de las remesas y programas sociales en el consumo masivo mexicano

24 MAR. 2025

Articulo
Radiografía del consumo masivo en Colombia

19 MAR. 2025

Articulo
La empleabilidad en mujeres y los aumentos salariales impulsan el consumo dentro y fuera del hogar en México

19 MAR. 2025

Articulo
Bienes de consumo masivo en Colombia muestra signos de recuperación

19 MAR. 2025

Creative and Effective ads generate more than four times as much profit

X4

New Evidence

Heineken’s winning campaign Cheers to all in 2021 was a great example of this. It addressed gender-related drinks stereotypes in a way that was light-hearted rather than preachy or self-righteous, and for that reason was loved by viewers.

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23 JUL 20
Caso de éxito
Convencer a Audi de que es tiempo para nuevas creatividades

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Accelerate consumer understanding with Kantar Marketplace, a market research platform that combines agile research products, powerful analytics and deep brand-building expertise.

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